Bananas for the New Banana Republic

Over the past year of Instagramming, I have observed that most of my Insta Fashionistas LOVE J Crew and Madewell but there is little love for Banana Republic.  With all the 30% and 40% off sales why isn’t it more popular?  I have always loved the classic mens V-neck sweater and have had this as a staple in my wardrobe for years. Other than that, over the past couple of years I noticed that I as well have not been shopping at Banana Republic much either.

The past few times that I have gone into the store I fell in love with multiple pieces.  I was so excited because I realized this is  #thenewBR.  I knew about the Marissa Webb takeover as creative director, and was excited to see what she was going to do.

Marissa Webb served as J Crew’s head designer for longer than a decade.  She decided to start her own line in Spring 2013 and it has been growing ever since.  She is still working on her own line and  April 28th of this year she started working hard to help transform Banana Republics image.  Its only been a few months and I can already see the change.

photo 1photo 3 Sweater:  Banana Republic    Shorts:  Piperlime (Rag & Bone)    Boots:  Anine Bing    Bag:  Celine

Note:  This sweater was purchased in store last weekend but I can’t find the link online.  It should still be at stores near you

photo 1photo

Shirt & Tee : Banana Republic   Jeans:  Express (no longer available)    Purse:  See by Chloe

Note:  The denim shirt and tee were purchased in store last weekend but I can’t find the link online.  It should still be at stores near you.  I don’t understand why they only put half of their merchandise online, and it seems like all my picks are only available in stores.

I know much of the fall and winter line has still to come out, but here are a few pieces that stood out to me while I was in there this past weekend.  I suggest you stop over to your nearest Banana and take a look for yourself!!

With Love….

ANDREA

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